STRONGSVILLE, Ohio – February 7, 2012 – Recognizing the importance of delivering critical information, new opportunities, and forward-thinking support to its collision center owners and managers, PPG has announced it will hold its annual spring MVP Business Solutions Conference March 25-27, at the Pointe Hilton Tapatio Cliffs Resort in Phoenix, Arizona.

As always, the conference has a notable lineup of well-known, motivational keynote speakers, relevant seminars, and interactive workshops all focused on aiding attendees in improving their collision center performance. The conference is structured to give participants exposure to fresh approaches for advancing their competitive capabilities.

“We all need to be reenergized periodically,” says Jim Berkey, PPG, director, MVP Business Solutions. “We recognize our customers appreciate the opportunity to get away from their businesses and continue the learning process, not to mention having a great time at a great venue.”

Two prominent keynote speakers highlight the conference agenda: Vince Poscente and Joe Calloway.

Poscente, a New York Times best-selling author, business consultant, and Olympic skier, will talk about how to get down to business and up to speed for a competitive advantage in “Big Goals in Short Order: Learning to Thrive in a More-Faster-Now World.” Poscente speaks from experience in a style that communicates, entertains, enlightens, and motivates. His approach to attaining extraordinary outcomes has one central idea—do what the competition is not willing to do.

Calloway, also an author as well as a performance consultant, has been called “an expert on developing customer-focused teams” and “one of the most innovative and compelling people in customer service.” His topic, “Minds Wide Open,” is a dynamic session of thinking, working, and engaging with new ideas that will let attendees in on how market leaders think and create success.

“At every conference we work to acquire a balance of perspectives from both inside and outside the collision industry,” Berkey adds. “Our seminars and workshops cover topics that range from Repair Planning Detail to the emerging effects of the Health Care Reform Act on a collision business.”

Attendees can participate in informative and insightful seminars and workshops including Poscente’s “Down to Business, Up to Speed” for a humor-packed and energetic overview of what it takes to meet ambitious goals quickly.

Additionally, 2012 begins the move toward full implementation of the 2010 federal Health Care Reform Act. The seminar “Taking the Pulse of Health Care Reform” will provide an analysis of the potential impact of this new law on collision repair business owners, operators, and employees as well as the current legal challenges the law faces.

Other seminar and workshop topics include:

  • “Discovery and Parts Procurement: The Key to X-Ray Repair Planning Excellence,” which considers the increased accuracy of X-Ray Repair Planning for improved repair flow, reduced waste, and improved profit potential;
  • “Paint Shop Throughput: A Quick Changeover Approach,” which uses the Lean Approach to setup reduction and quick changeover to maximize booth cycles and throughput;
  • “Delighting Customers for Life,” which shows how unprecedented levels of customer service can provide a true competitive advantage;
  • “Zeroing In on Standardization,” which focuses on what we are really trying to accomplish with the development of standardized work.

The conference will also give participants networking time with their colleagues in a number of social events that include a golf tournament, a tour of Desert Valley Auto Parts, and a gala dinner at the Pointe Hilton Tapatio Cliffs Resort’s mountaintop restaurant, Different Pointe of View, featuring breathtaking views of the valley’s desert landscape and the music of Nashville recording artists, the Stacy Mitchhart Band.

The conference is open to owners and managers of collision centers using PPG Refinish products. MVP conferences are biannual events and key components of PPG’s ongoing commitment to provide advanced business thinking and innovative solutions to its MVP customers.

Prospective attendees are encouraged to visit for complete conference information and registration details. Additional information about PPG MVP Business Solutions and future conferences may also be obtained by calling (866) 237-8178.


PPG Industries' vision is to continue to be the world's leading coatings and specialty products company. Through leadership in innovation, sustainability and color, PPG helps customers in industrial, transportation, consumer products, and construction markets and aftermarkets to enhance more surfaces in more ways than does any other company. Founded in 1883, PPG has global headquarters in Pittsburgh and operates in more than 60 countries around the world. Sales in 2011 were $14.9 billion. PPG shares are traded on the New York Stock Exchange (symbol: PPG). For more information, visit

Bringing innovation to the surface is a trademark of PPG Industries Ohio, Inc.

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